40 is a brand of cultures developed by the 40Worldwide Foundation. 40 is made for and by you and operates as an open-source cultural brand. With the 40 brand, we challenge like-minded cultural entrepreneurs from around the world to reinvent the brand. You can do this by creating your own cultural program and add ’40’ to its name.

On this page you can read the manifesto, affiliate yourself, download the brand package, and broadcast your culture as a ’40’ worldwide.

’40’ believes in the power of (micro)pop culture to let people hear and see each other. By combining our online music video platform with this open-source franchise formula and all its affiliates, we bridge the gap between the digital and the physical world of micropop culture.

Micropop culture: culturally progressive expressions for a specific target group but with a universal infectiousness.

Together we are building a worldwide network of like-minded cultural entrepreneurs, ambassadors and creators.

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Angry
Angry
Angry
Celebrate
Celebrate
Celebrate
Cool/Innovating
Cool/Innovating
Cool/Innovating
Crazy/Funny
Crazy/Funny
Crazy/Funny
Horny/Flirt
Horny/Flirt
Horny/Flirt
Intoxicated
Intoxicated
Intoxicated
Love
Love
Love
Proud/Represent
Proud/Represent
Proud/Represent
Sensitive/Emotional
Sensitive/Emotional
Sensitive/Emotional
Spiritual
Spiritual
Spiritual
Uncategorized
track:
playlist: curated by
playlist
track
track
playlist
Moods: cool-innovating
ID: PL8ZJ1E7WdVLPXE94MSGTi5zW6ojKMDwBE
gloves
Curator: djboom

Celebrate 3 - bk owusu

Moods: love
ID: PLTcA69vDCsat88VbnKRWi4MMaTv2IcwN7
?
Curator: dj repost

Moods: intoxicated
ID: PLTcA69vDCsavhUbBFp11TlAI8SknA2cxw
sip k
Curator: LazerGazer

when you visually intoxicated as well!

Moods: proud-represent
ID: PLTcA69vDCsavC-45r7mBpr9qxuxDmDu5p
sip sweat
Curator: LazerGazer

Moods: uncategorized
ID: PL8yzU8OTgB4zCCXxoX-1DIIlg155Hxj6Y
Video Screening

Moods: spiritual
ID: PLTcA69vDCsatX275zAtul-DGq4u6qEhno
Godetso
Curator: Rozaly

Moods: proud-represent
ID: PLTcA69vDCsasFs12c_cORapedd40mkqNl
It all started when the gloves came out
Curator: Daan DJ

Moods: spiritual
ID: PLTcA69vDCsavpvI7xSNp7Ae2tjO9-xgZW
chasing someone more zen
Curator: Daan DJ

Moods: cool-innovating
ID: PLTcA69vDCsaslK8waFbFOiF6tZ6mYtI-k
Heyy 2
Curator: Rozaly

Moods: sensitive-emotional
ID: PLTcA69vDCsatEqMwXyo-Y5BrSd625CS_C
my window used to be clean
Curator: Daan DJ

Moods: cool-innovating
ID: PLTcA69vDCsat4bU08iaezhfzVTLQ1n-JA
keeping my shades in your pocket
Curator: Daan DJ

Moods: love
ID: PLLo-sgOi7U4fu11-yuLQpkI6oYFcwmaMg
sip apple juice
Curator: LazerGazer

Moods: angry
ID: PLTcA69vDCsatxIzShRaWEqoJDkxamzG9t
please give me a minute, i’m about to be mad af
Curator: Daan DJ

Moods: spiritual
ID: PLTcA69vDCsatNF2_UKEA-minTcRWNezrq
mas flow
Curator: 20 Uñas

Moods: crazy-funny
ID: PLTcA69vDCsatfHBLbReBkRNnB1hR9e_VU
sip hyper
Curator: LazerGazer

whaaaaaat!

Moods: celebrate
ID: PLTcA69vDCsauaCyDbQUgUEa5kFY8npihb
Muito
Curator: Rozaly

Moods: intoxicated
ID: PLTcA69vDCsateW96GTJteZohVFVbpdMLI
Drunkk
Curator: Rozaly

Moods: uncategorized
ID: PLP0vnJkBvSyveF9Fn4Q7PJ5MzEAKKm-xm
Top 40 2k22

Top 40 of 2k22

Moods: proud-represent
ID: PLTcA69vDCsaveVbyq0dkj4j8b2jGAm09f
here it is
Curator: dj repost

Moods: uncategorized
ID: PLTcA69vDCsavUHEUCRAJfT-ek5JkY15Uv
bar night gaan
Curator: Daan DJ

Moods: horney-flirt
ID: PLTcA69vDCsatRZ0qe9zk0BlCflsMTfg_l
sip sex on the beach
Curator: LazerGazer

for women who love women <3

Moods: cool-innovating
ID: PLTcA69vDCsavfOC3OoWM_9lRBPshq9Ojb
casablanca
Curator: Tal

Moods: love
ID: PLTcA69vDCsatRksKSSWyejMoGR5o74c9I
green Box
Curator: djboom

Moods: spiritual
ID: PLTcA69vDCsasAj8BUp9y11XxGdyT1tAON
high up
Curator: dj repost

Moods: celebrate
ID: PLTcA69vDCsasTARTLVBrM-gQ-Kk0JG_gA
cristale
Curator: djboom

Moods:
ID: PLTcA69vDCsavqEDRWtOgq7aVB6FcQ6C8h
Heyy
Curator: Rozaly

Moods: sensitive-emotional
ID: PLTcA69vDCsavBZV-UsJ5wqb4d0i1z4Fc3
take your time
Curator: dj repost

Moods: uncategorized
ID: PLLOR7cDnD4kpfGYSsL6wxnHlwBl2h9dNK
Custom Crew Come Up

Custom Crew Comeup

Moods: angry
ID: PLTcA69vDCsauYZnszVqmS_h4M3YUofxxA
go away
Curator: dj repost

Moods: uncategorized
ID: PLLOR7cDnD4krfC0l47iKN8nAOx2aVx_h-
Custom Crew Gaan

Custom Crew Gaan

Moods: celebrate
ID: PLTcA69vDCsatgzlhiRyMIxSH6W0Ob4W8K
go all, it’s your birthday
Curator: Daan DJ

Moods: spiritual
ID: PLTcA69vDCsatLswPZzTzHEyhe-2KKE4J-
looking for someone more zen
Curator: Daan DJ

Moods: love
ID: PLTcA69vDCsav-lCqEKG_TdT36J3WwEP8e
k chucha
Curator: 20 Uñas

Moods: angry
ID: PLTcA69vDCsaswP8hTBEdD2V8Bwrlass3Q
lungo
Curator: djboom

Moods: angry
ID: PLTcA69vDCsatsjygtGm6PWEIZIChEwNN9
Curious 2
Curator: Rozaly

Moods: spiritual
ID: PLTcA69vDCsat8vfRf6tkPqqxCN6ddGXRW
sip spa rode
Curator: LazerGazer

Moods: love
ID: PLTcA69vDCsat59csqGzFd_sfNUzC-OHWt
i made you some food, it is your fav right?
Curator: Daan DJ

Moods: cool-innovating
ID: PL8ZJ1E7WdVLMTrBF9pfk5sdCcbxyRjkyo
euro
Curator: djboom

bk owusu - Cool

Moods: intoxicated
ID: PLTcA69vDCsavajKbbIGGx_5cPCuS4KF46
grabbing my feet
Curator: Daan DJ

Moods: crazy-funny
ID: PLTcA69vDCsatkb1llH5enB8bu9Bc4ZwLV
shields
Curator: djboom

Moods: intoxicated
ID: PLTcA69vDCsasrkRh1q2xptF026cD_7vj9
I like you
Curator: dj repost

Moods: love
ID: PLTcA69vDCsatllN4oswfF2kUqvuyIocXS
we all good, huh?
Curator: Daan DJ

Moods: cool-innovating
ID: PLTcA69vDCsavdjW_T8iclSGLT9xQ2Rmcj
new move
Curator: dj repost

Moods: proud-represent
ID: PLTcA69vDCsatUAYJJ640THZI66Y6MnQC8
tangier City
Curator: Tal

Moods: crazy-funny
ID: PLTcA69vDCsavnSm1rNj3EsUbBSAcILZ2D
Hell 2
Curator: Rozaly

Moods: cool-innovating
ID: PLTcA69vDCsavR108lS-lqmUS4dQlwC7XR
lost my swag two years ago
Curator: Daan DJ

Moods: love
ID: PLTcA69vDCsatRfR1PB5f3TfkcAgPJW-YU
Toomuchh
Curator: Rozaly

Moods: spiritual
ID: PLTcA69vDCsas3oAVI-HdnNdPOkt3B8TLr
sip spa
Curator: djboom

Moods: cool-innovating
ID: PLTcA69vDCsasfkWso0lGHo_c4gTXEmq7j
flex it up
Curator: dj repost

Moods: cool-innovating
ID: PLTcA69vDCsasxaeSHiThKQuXEGD8-9TcA
Super
Curator: State OFFF

Moods: celebrate
ID: PLTcA69vDCsasajYJUWFS6Cl08VtCTJnET
summer
Curator: djboom

Moods: celebrate
ID: PLTcA69vDCsauby7V_a72iOnQEkqFIaq93
serious celebrations
Curator: dj repost

Moods: horney-flirt
ID: PLTcA69vDCsatREQM5lP_eflGpic_OI7Du
lala
Curator: Rachel Green

Moods: intoxicated
ID: PLTcA69vDCsavutx1TMEbhuuXvai4VPs1k
(_i_)
Curator: Daan DJ

Moods: horney-flirt
ID: PLTcA69vDCsatzbPUFu7O4CO_9r9AqGNqU
perra
Curator: 20 Uñas

Moods: sensitive-emotional
ID: PLTcA69vDCsatbML7WpgC2EiZ24KyV2kMU
you are real
Curator: dj repost

Moods: celebrate
ID: PLTcA69vDCsauq9sRogMOQtlWqbUMfTEQT
just another day
Curator: dj repost

Moods: sensitive-emotional
ID: PLTcA69vDCsaviHdwpcgCg5VfmCFKd1qNR
repead
Curator: djboom

Moods: celebrate
ID: PLTcA69vDCsauGE8eqQetVRBS3_4ZBfq8k
sip tequila
Curator: LazerGazer

Moods: sensitive-emotional
ID: PLTcA69vDCsav-9Fq8H_QIvrPjLky2zw0A
Hurt
Curator: Rozaly

Moods: proud-represent
ID: PLTcA69vDCsasDj3BHOpY5F-JlRyAGr8iu
Goosebumps
Curator: Rozaly

Moods: celebrate
ID: PLTcA69vDCsau789Qh-QbIaTcdWcVDeDDN
rude
Curator: djboom

Moods: angry
ID: PLTcA69vDCsattA1Za_ONX445Mk6hy0qLW
dont sip
Curator: LazerGazer

Moods: sensitive-emotional
ID: PLTcA69vDCsatpOC5zT4epsWXc2wG1oFZl
sip lemonad
Curator: LazerGazer

Moods: uncategorized
ID: PLTcA69vDCsaugPaj5yJeq3JZRVc0NsXi3
bar night start
Curator: Daan DJ

Bar during night 1

Moods: love
ID: PL523ZyIIta8ZGbfthiuRHxKZzAsKp9i5r
we loving eachtoher
Curator: Paula

Moods: cool-innovating
ID: PLTcA69vDCsauQbhpsEi2xa7Cc9qvwEZBu
jij?
Curator: Sador Dayala

Moods: horney-flirt
ID: PLTcA69vDCsasRhxu3fuOnBLPFzShQLkol
Sip it
Curator: LazerGazer

Moods: uncategorized
ID: PLup8qZEXlreKo0M9oEkAnvOVljEz96td5
Best of 2k22

Best of 2k22

Moods: horney-flirt
ID: PLTcA69vDCsas6qVaPtRdZ5vNYoVSM3TEI
Soso 2
Curator: Rozaly

Moods: cool-innovating
ID: PLTcA69vDCsatSDtA1E8_YDtzExQ47Eads
Super 2
Curator: State OFFF

Moods: horney-flirt
ID: PL523ZyIIta8Zj5hWZ71bogELDfJRgc-9F
In the frontseat
Curator: Paula

Moods: horney-flirt
ID: PLTcA69vDCsavqzIcLDTuhoM2zMc5iounc
cuties
Curator: LazerGazer

Moods: sensitive-emotional
ID: PLTcA69vDCsauRy9eKdUyGNfKxTBdYJnQn
Superhurt
Curator: Rozaly

Moods: uncategorized
ID: PLTcA69vDCsaugdDM_V8ReZG7bKZ4xeEJj
bar During Day 1
Curator: Daan DJ

Bar Day 1

Moods: proud-represent
ID: PLTcA69vDCsatrcHL1cw7iA5luNtgtTeti
please don’t play around, please stop, please..
Curator: Daan DJ

Moods: sensitive-emotional
ID: PLTcA69vDCsat9igPQsQUruiGWfc_fItYN
waar sta jij?
Curator: Sador Dayala

Moods: celebrate
ID: PLTcA69vDCsasVo7iSaIAAxRy1JRKKMzoI
Muito 2
Curator: Rozaly

Moods: crazy-funny
ID: PLTcA69vDCsas6FUuoEIcdgUd2jPQgjzQ5
Hell
Curator: Rozaly

Moods: horney-flirt
ID: PLTcA69vDCsavWS0GzA0qZAvOV-khE0n1L
Soso
Curator: Rozaly

Moods: love
ID: PLTcA69vDCsatw-ZDzUqWGbjOobw3txKAx
i love you
Curator: dj repost

Moods: uncategorized
ID: PLTcA69vDCsau3QH1GnZO3SZ_-joYuqfDi
bar night come up
Curator: Daan DJ

Bar night come up

Moods: celebrate
ID: PLTcA69vDCsasbe_jSWpS8odFuv0seoPyj
we here
Curator: dj repost

Moods: uncategorized
ID: PLTcA69vDCsau4PuMJOF39IFZqvgdut8G_
40resto

Moods: intoxicated
ID: PLTcA69vDCsauW_BGbvMxQSBows-jlFxbS
acid
Curator: Rozaly

Moods: love
ID: PLTcA69vDCsas_DeVlaSOZ2B1KJZKi8JYp
we are together, right?
Curator: Daan DJ

Moods: horney-flirt
ID: PLTcA69vDCsat62ZgTMlpkgYDy-gVqi3CO
i see You
Curator: dj repost

Moods: sensitive-emotional
ID: PLTcA69vDCsatGfOCdtWFlAXSNGP86wpnG
sad arab boys
Curator: LazerGazer

Moods: angry
ID: PLTcA69vDCsauDzFIGeoVc2bbsPgE0a60b
Curious
Curator: Rozaly

Moods: uncategorized
ID: PLbYje--ighdAXEx5qPeqv0SYT84Vtw7FQ
Custom Crew

Custom Crew

Moods: proud-represent
ID: PLTcA69vDCsatj8x5krV6PKbnOGFHCIHxH
snap je?
Curator: dj repost

Moods: cool-innovating
ID: PLTcA69vDCsav9SLzEbYFdHmFbv6nzB39j
primi
Curator: djboom

Moods: proud-represent
ID: PLTcA69vDCsatNWQcuM56gMM6kxeSnvEck
kalam
Curator: LazerGazer

Moods: horney-flirt
ID: PLTcA69vDCsatIeLveals3y7W8ZzuTt-Yq
u cute
Curator: Daan DJ

Moods: cool-innovating
ID: PLTcA69vDCsasHh0yZCDoyDOpSLbUEpPmD
otra Vaina
Curator: 20 Uñas

Moods: angry
ID: PLTcA69vDCsatexRxhtHiPvmzruaFN0PvI
just furious
Curator: LazerGazer

Moods: intoxicated
ID: PLTcA69vDCsatoZJHGXO31OuyoskMLdBwQ
Phase
Curator: djboom